I read the instructions 20 times and I still cannot make it work

I'm attaching:
1) A screenshot showing my product with a custom field named 'Logo print Colors'. Under this Title there are 5 different values.
2) The CSV file before import
3) CSVI-Pro settings before running the 'Process'
4) The Error message after Running the 'Process'
5) The empty Error Log
What am I doing wrong?
Thx